With 25 years experience on a worldwide basis, we are thoughtful, reliable and experienced. Compared with the usual suspects, we offer you straightforward guidance, no smoke and mirrors, an international expert network and no nonsense advice, guidance and provocation. Strategy is no longer a head office function in most companies. Strategy is distributed. Sustainable competitive advantage arises from: Differences between enterprises, not similarities, which arise from a 'benchmarking' approach Dynamic approaches to strategy, rather than static use of models, which tell you 'what happened', rather like driving a car using the rear view mirror. Planning is essential but so is the ability to respond to opportunity. It's a balance between planning, agility, improvisation and responsiveness Leveraging your enterprise's tacit knowledge, skills and processes, which may not be easily copied or appropriated. If it cannot be written down but it gives you the edge, we are talking about tacit know-how Continuously sensing weak signals of change in the business environment, so that your company may head the competition off by staying at least one step ahead. This is called disruptive strategy in some circles
