Established in 1977 and located in the West Midlands. We sell, service & repair all forms of bikes including road, mountain, hybrid, kids and, more recently, e-Bikes. We are probably best known for high end custom build mountain bikes like Santa Cruz but we still stock and sell little 12” kids bikes, entry level hybrids, mid range mountain bikes and top end, state of the art road bikes. Each person who works here is (or has been) a keen cyclist and all have a keen interest in the industry. We have never gone niche, never focused on just one discipline, we are everything Two Wheels... and occasionally the odd trike. We are located on the edge of the West Midlands, half a mile from the South Staffordshire countryside and only a five minute drive to three main local cycling spots, Clent Hills, Baggeridge Country Park and Kinver Edge which includes Kingsford Downhill course. The shop has a main showroom, an upstairs showroom, four workstations, an engineering workshop, plenty of parking at the back of the shop and not forgetting the friendliest staff you'll find anywhere.
