You see, we started out like every other firm. Just going through the motions. Doing everything the same as every other accountant. You could probably have changed the name of every accountancy firm in Northern Ireland and seen very little difference. But after a while it was clear to us that if we really wanted to make a difference to our clients’ lives and businesses, we needed a different approach. An approach that focused not only on expert financial and tax-saving advice, but on helping our clients get more sales. More customers. More profit. We would then have a great firm – one that stands out in our competitive market. But more importantly one that clients loved and never wanted to leave.