Panache provides creative credible communications that keep your products and opinions in the place you need them to be — in the eye of your customer in a format they find informative, interesting and instantly easy to understand. Panache provides the individual services of fine writing, exciting ideas and creative communications in a fun environment. The team has bags of personality, humour and a determination to work closely with clients to succeed in a disciplined and tangible way, shifting products and opinions and building businesses. Specialising in effective media relations and crisis management, working with the journalists you need to know, Panache has a team of formidable, fun and focussed individuals with years of Public Relations experience behind them — using tried and tested methods with an individual spark of inspiration to make each client individual and unique.