We know many humans and dogs can be allergic to certain ingredients so we looked for food that was hypoallergenic. We wanted to find a truly balanced food which used the best quality natural, wholesome ingredients that would provide all the proteins, carbohydrates, fats, vitamins and minerals that the dogs required to keep them in tip top condition. We insisted on human grade meat and fish, and wanted nothing in the food that we would not eat ourselves! The food we have recently changed to is Simpsons Premium.