Our team has the range of skills needed to successfully plan and execute Strategic sales, Demand Generation, Inbound Sales & Marketing, Account Based Marketing, and Sales Enablement Programs Inbound Marketing is a marketing strategy that focuses on getting found by your ideal customers in your target market (your buyer personas) by engaging with them, gaining their trust and ultimately converting them into customers. The fundamental shift to inbound marketing has come about because buyers are able to access a wealth of information over the Internet to try and solve their problem or address their needs before engaging with you as a potential solution provider. 60-70 % of sales are over before a buyer talks to a sales person (source: HubSpot) So, if you haven't done so already, take a long hard look at how you are attracting people to your website, converting them into leads, and then closing them as customers.
