Budget concious brides will be pleased to know that retail prices start from £900 rising to £6,500. Designer bargains can be snapped up for much less in our frequent sample sales with prices from £300 to £1000 The bridal boutique, centrally located in Norwich's historic Cathedral quarter, houses a stunning selection of dresses, set against the City's oldest and most charming cobbled street, Elm Hill. Enchanting! Joanna Loton established Elm Hill Brides after a long and successful career as a Norfolk Midwife. Alongside her husband Graham who manages networking & marketing, and her daughter Samantha who assists with bridal buying & promotional design, they make a successful family team with impeccable customer service at the forefront.