By 2009 we were bursting at the seams with a two-month waiting list for a Saturday appointment. 2010 saw me opening Oxford store to relieve some of the pressure but that didn’t happen. Oxford has gone on to be just as busy. I am a little astonished but totally proud to say that Ellie Sanderson has become the place to buy your dress in the Home Counties. My little brand has become quite a famous name in the wedding world, so much so we have designers keen to get onto our rails and I have even been on Sky TV bringing much fame to our sleepy little Market town. Brides travel from all over the UK and Ireland to visit us, its so very flattering.